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stake in PPTV. Softbank is also involved
with two other top Chinese Internet
firms: the sales platform Alibaba and
the social network service renren. By
the way, the Chinese government also
owns a stake in PPTV.
PPTV has a huge investment in all of
this: “We operate around 5000 servers
at more than 200 locations all over Chi-
na.” This guarantees that every user
in China can obtain the best possible
bandwidth for downloading TV chan-
nels and VoD services.
PPTV has very impressively shown
how an Internet startup managed to
climb to the top of the ladder in a new
market segment in just a few years.
It’s a segment that, with the steady in-
crease in high speed Internet connec-
tions, is an important addition to the
programming offered via satellite or
terrestrially. PPTV shows that the in-
tegration of Internet services (OTT) is
an important task for manufacturers of
TVs and receivers.
PPTV’s receptionist
in Shanghai